Video Advertising in Washington, DC
Komet Media provides video marketing for B2B SaaS brands, AI Native Companies, Founders, and funded tech startups in Washington, DC and the wider DMV area. LinkedIn video ads, YouTube pre-roll, Meta video, and ABM creative — built for B2B buyer audiences, delivered remotely.
B2B SaaS
Funded Startups
VC Firms
PE Firms
Founders & CEOS
B2B Video Advertising Creative for DC-Area Teams
Most B2B paid campaigns in Washington, DC underperform on video because the creative is not built for the format. Static graphics repurposed for LinkedIn Sponsored Content, talking-head clips shot on a phone, or generic product demos running as YouTube pre-roll — none of these hold attention long enough to earn the conversion action the campaign is optimised for.
Video advertising for B2B is a distinct creative discipline. A 15-second LinkedIn video ad needs a different structure to a 60-second organic clip. An awareness ad for a government contractor reaching procurement decision-makers needs different creative logic to a retargeting ad for a SaaS startup chasing warm pipeline. Getting that creative right is the work.
Komet produces the video advertising creative. We build the short-form video assets that DC-area B2B teams run across LinkedIn, YouTube, and Meta — either by extracting ad-ready cuts from existing content or by producing new video ad creative from scratch.
We are not a media buying agency. We do not manage your ad spend or your campaign settings. We produce the video creative your paid team needs to run high-performing B2B video advertising.
What Video Advertising From Komet Covers
LinkedIn video ad creative
LinkedIn is the primary paid channel for B2B video advertising in the DC market. We produce video ad creative in the formats LinkedIn requires — square (1:1), landscape (16:9), and vertical (9:16) — with captions, brand elements, and opening frames engineered to stop a scroll in a professional feed. Thought leadership clips, product or service explainers, founder authority ads, and testimonial social proof formats are all in scope.
YouTube video advertising creative
We produce video ad creative for YouTube pre-roll and in-feed placements. B2B pre-roll requires a hook that earns the five seconds before the skip button appears. We build ad creative with that constraint at the centre, not as an afterthought. See SaaS explainer video examples and B2B teaser video formats for the styles that perform in this placement.
Meta video advertising creative
We produce video ad creative for Meta (Facebook and Instagram) placements targeting B2B buyers. This includes Reels-format vertical video, Feed placements, and Story-format ads. B2B buyers in DC professional services, tech, and consulting sectors are reachable via Meta targeting. The creative logic differs from LinkedIn — faster opening, more visual — and we build for that difference.
ABM video advertising creative
Account-based marketing campaigns require video creative that speaks directly to named accounts or tight audience segments. We produce ABM video ad variants — edited cuts and reframed versions of core creative — that allow your paid team to serve personalised or highly targeted video advertising to the specific accounts in your pipeline.
Testimonial and social proof video ads
Buyer trust is the primary purchase driver in B2B. Testimonial video ads — real client voices speaking to real outcomes — consistently outperform brand-led creative in B2B paid campaigns. We edit, caption, and format B2B customer testimonial video for paid placement across LinkedIn, YouTube, and Meta.
Two Ways Komet Produces Your Video Ad Creative
Mode 1: Turn Existing Content Into Paid-Ready Video Ads
If your organisation has existing long-form video content, the raw material for your video advertising creative is already recorded.
Webinar recordings contain credibility moments, expert framings, and objection-handling passages that edit into high-trust LinkedIn ad creative. Event footage contains energy, social proof, and visual variety that works in awareness-stage video ads. Existing podcast episodes, product demos, and founder interviews all contain moments that, cut correctly, function as standalone paid video creative.
Komet extracts those moments and edits them into paid-ready formats with the correct specifications, captions, and opening hooks for each platform and placement.
Mode 2: Produce New Video Ad Creative From Scratch
If your DC-based organisation does not have existing long-form content, or if your existing content is not suited to paid placements, Komet creates the video ad creative from scratch.We research your market, your target accounts, and your competitive landscape. We script and structure video ads for each funnel stage — awareness, consideration, and conversion — and support your team through the recording process. The final creative is edited, captioned, and delivered in all required formats for each platform.For DC-based teams building a paid video strategy from scratch, our B2B SaaS video ideas resource covers the content angles that generate the highest engagement with professional buyers in paid environments.
Video Ad Formats and Deliverables
A Komet video advertising creative engagement for a DC-area B2B team delivers:
6 to 12 video ad cuts per production cycle, formatted for LinkedIn, YouTube, and Meta placements
Square (1:1), landscape (16:9), and vertical (9:16) formats for every ad
Captions and text overlays applied to all formats (most B2B video is watched silent)
Hook-engineered opening frames for each ad placement type
Headline and copy variants to accompany each video creative (for A/B testing)
ABM variants where personalised creative is part of the campaign scope
Platform spec-compliant file exports ready for upload by your paid team
See examples of the video formats we produce across B2B categories.
Who This Service Is For in Washington, DC
B2B SaaS and technology companies in the DMV area
Running LinkedIn, YouTube, or Meta paid campaigns that need video creative that converts. Static ad creative has lower engagement and lower conversion rates in B2B video placements. If your campaigns are running on still images or generic clips, Komet produces the video creative to replace them.
Consulting, professional services, and advisory firms
That need thought leadership and credibility-led video ad creative to reach senior buyers in their target markets. In DC professional services, the buyer's first filter is credibility. A well-produced video ad from a named expert or recognisable firm voice passes that filter in a way a static ad cannot.
Government contractors and enterprise B2B teams
Running ABM campaigns against named agencies, departments, or enterprise accounts. ABM video advertising in the DC market requires creative that speaks to the specific challenges of the target account — generic brand creative does not convert in high-competition government and enterprise procurement environments.
Funded startups and growth-stage companies
In the DC and Northern Virginia tech corridor that need a consistent paid video advertising presence to build awareness and generate inbound pipeline among their target buyer audience.
Remote-First Creative Production for DC Teams
Komet does not have a Washington, DC studio. Every video advertising creative engagement is managed and delivered remotely. DC-area clients send existing footage, record in their own environment, or work from a brief, and we return finished ad creative ready for upload.
For teams building new video ad creative from scratch, we support remote recording via detailed scripts and shot direction. Our B-roll ideas resource covers the visual coverage needed to produce high-quality B2B video ads without a production crew on site.
Hook structures and opening-frame design are where most B2B video advertising fails. Our B2B hook framework covers the opening mechanics that hold attention past the skip point for each platform and placement type.
Turnaround from approved brief or raw footage to first ad creative draft is typically three to five business days.
Work with Komet Media
Get B2B Video Advertising Creative for Washington, DC
Komet Media produces video advertising creative for B2B brands, founders, and funded startups in Washington, DC and across the United States. If your paid campaigns need video creative built for B2B buyer audiences, we produce the assets your team needs to run them.
Book a Demo CallSuccess Stories
We love the work. We have gone “viral”. With over 750,000+ views on one of the shorts.
Before we would only have about a few hundred views if that.
We have over 600 new subscribers, and this has impressed our investors and board .
Ariana Faustini
Head of Global Marketing Golioth.io
Our videos got Walden Catalyst ventures ~200,000+ views on Youtube Shorts
I have loved working with Komet Media on my podcast.
It's honestly the only way I can imagine doing this type of content and being able to not just create a show that goes out into Spotify and Apple, but be able to create a web of content that comes off of that every single week that I can post across social media and deliver that content to my audience.
I would highly recommend if you are looking to use video content across your different channels and across different mediums that you would check out Komet media to be able to do that for you and your business.
Justin Simon
Founder Distribution First
Dont take our word for it.
Trust our customers
Komet Media is our Ace in the hole. They took our production value way up.
They’re super responsive and they implement feedback on the fly. Since posting our clips on socials we’ve seen a massive uptick in our engagement which has resulted in a ton more podcast episodes. It's really that flywheel effect that we intend to keep on going.
Signing Komet Media has been like taking a rocket ship to the moon. If you’re considering them, buckle in & prepare for take-off.
Austin Beveridge
Head of Marketing @ Arc Technologies
Komet Media, a great asset to the team! From the very beginning their level of service and process to collaborate was top notch. Overall I applaud them on their adaptability, correspondence, work ethic and quality of output.
Jess Olarte
Marketing Strategist @ Faethm AI
You all are AWESOME. We were testing multiple vendors this first month to see what the output was like. You knocked it out of the park! Design, timing, responsiveness! Thank you :)
Emily Mireault
Marketing @ Nectar
Most podcast editors don’t take the time to understand the content. You basically have to hand hold them through the edit. We were not looking for another editing agency who would keep asking us what to clip or what’s important. That’s exactly why we went with the Komet Media team.
They took ownership of the project, took the time to research and understand the content, basically bringing a lot of value to the table. They've done great work with our L&D Cafe podcast & MochaSips podcast.
For us personally, they've made it easy to consistently churn out podcasts because we know we just have to send it to them and they'll take care of everything else.
Pranav Kale
Marketing Storyteller and Strategist,
iMocha
Komet Media is our Ace in the hole. They took our production value way up.
They’re super responsive and they implement feedback on the fly. Since posting our clips on socials we’ve seen a massive uptick in our engagement which has resulted in a ton more podcast episodes. It's really that flywheel effect that we intend to keep on going.
Signing Komet Media has been like taking a rocket ship to the moon. If you’re considering them, buckle in & prepare for take-off.
Austin Beveridge
Head of Marketing @ Arc Technologies
You all are AWESOME. We were testing multiple vendors this first month to see what the output was like. You knocked it out of the park! Design, timing, responsiveness! Thank you :)
Emily Mireault
Marketing @ Nectar
Komet Media, a great asset to the team! From the very beginning their level of service and process to collaborate was top notch. Overall I applaud them on their adaptability, correspondence, work ethic and quality of output.
Jess Olarte
Marketing Strategist @ Faethm AI
Komet created a set of videos for Swayable to use across our marketing and content efforts. The team is incredibly fast, responsive, and professional when it comes to video delivery. Our team loves the content as well!
Michelle Wiles
Marketing @ Swayable
Most podcast editors don’t take the time to understand the content. You basically have to hand hold them through the edit. We were not looking for another editing agency who would keep asking us what to clip or what’s important. That’s exactly why we went with the Komet Media team.
They took ownership of the project, took the time to research and understand the content, basically bringing a lot of value to the table. They've done great work with our L&D Cafe podcast & MochaSips podcast.
For us personally, they've made it easy to consistently churn out podcasts because we know we just have to send it to them and they'll take care of everything else.
Pranav Kale
Marketing Storyteller and
Strategist @ iMocha
FAQs
Frequently Asked Questions
Does Komet buy or manage our video advertising spend?
No. Komet produces video advertising creative — the video assets your paid team or media buyer uses to run campaigns. We do not manage ad accounts, bidding, targeting, or media spend. We are the creative production partner, not the media agency.
What video advertising placements do you produce creative for?
We produce creative for LinkedIn Sponsored Content (video), LinkedIn Stories, YouTube in-stream (pre-roll and mid-roll), YouTube in-feed, Meta Feed, Meta Reels, and Meta Stories. Formats and specifications are applied for each placement type as part of the standard deliverable.
Do we need existing video footage to start?
Yes. Podcasts and webinars aNo. Komet works with both organisations that have existing long-form video to repurpose into ad creative, and organisations that need new video advertising creative produced from scratch. The starting point — brief or existing footage — determines the workflow, not the scope.re strong sources for B2B short video. One long recording can become multiple clips for social, sales, and distribution use.
How many ad variants do you produce per cycle?
A standard engagement produces 6 to 12 video ad cuts per production cycle. Where A/B testing or ABM personalisation is part of the campaign strategy, we produce additional variants within the agreed scope.
Can you produce ABM video advertising creative for specific target accounts?
Yes. ABM video creative — edited variants that address specific industries, pain points, or named account contexts — is part of the standard scope. We produce the creative variants your paid team needs to personalise video advertising at the account or segment level.
What is the typical investment?
Komet's video advertising creative engagements are structured as monthly retainers ranging from $2,500 to $5,000 per month depending on creative volume, format scope, and production complexity. Full pricing detail is available on a discovery call.
What does onboarding look like?
We review your existing video assets, your paid campaign structure, your target accounts, and your audience targeting. We agree on the creative brief, format requirements, and production schedule before the first round begins. Full process detail is in our FAQ page.
